Sessions/Workshops

America East is more than just a trade show! In addition to a lively show floor, our attendees are also treated to an annual slate of outstanding educational sessions and seminars. Some of the industry’s top speakers present and the latest issues affecting news media organizations are discussed.

America East appreciates the efforts of our presenters and panelists in providing the most up-to-date and valuable information to hundreds of attendees in Hershey. We have asked our presenters to share their presentations so that the useful info can continue to be shared. Click on the links below to download pdfs of the presentations. We will continue to add to the list as we receive presenters’ documents.

“Top Five Legal Issues for Newspapers in an Online Age”
Presented by Robert Clothier and Craig Staudenmaier

“Friendemies – Newspapers and Social Media Sites”
Presented by Veronica Fielding

“The 7 Deadly Sins of Newspaper Marketing”
Presented by Ed Efchak

“Selling Against the Competition”
Presented by Jim Ottinger and Taryn Jory

“Utilizing Predictive and Preventive Maintenance to Reduce Production Downtime”
Presented by Pat Kilgallon

“Expanding Your Audience Reach”
Presented by Jeff Simmons

“Web and Page Size Options to Reduce Newsprint Cost”
Presented by J. Austin Ryan

“The Green Side of ‘Lean and Green’”
Presented by Scott Cornish

“Production Software Tools For Saving Time and Money”
Presented by Stephen Beals

“E-Editions”
Presented by Joe Welsh